Retail Tip of the Week
There is a new business model that has quietly creeping into the marketing mainstream. FREE! Think about it. Some of the biggest companies are now adopting a FREE Strategy. Just think about Google and the amount of money this company makes. The interesting part is that 80% of all of the products Google creates are completely free. Great Harvest... [Read more of this article]
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Special Events
Sale & Promotion Ideas and Concepts ~ Wednesday, July 1, 2009
June 30, 2009 · 2 Comments
It’s July and it’s time for promotions and sales. Sometimes all it takes is one idea that can be the difference between success and failure of a promotion. We purposely planned this program during sale time, while your mind is in a sale mentality. On Wednesday, July 1st at 8pm Eastern Time, it’s just me — Rick Segel — doing 85 minutes on the best Sale and Promotional ideas and concepts you need to run Powerful Promotions and Sensational Sales. You will learn: The 10 reasons to run promotions and sales... [Read the full story]
TRA Community
Making the Most of Your Membership: Quotes
July 2, 2009 · Leave a Comment
We’ve heard from many of you about how powerful and useful great quotes are — to motivate your team, to inspire staffers, to put in customer newsletters and more. With that in mind, we’ve put together a collection of <a href=”http://www.theretailersadvantage.net/great-quotes-inspiration-in-small-doses/”> Rick’s Favorite Quotes </a> for you to use! Enjoy! Read More →
Running The Store
How To Make Money in Retail Today
July 1, 2009 · Leave a Comment
In this one-hour talk from Rick Segel’s successful audio book, “How to Make Your Retail Business Profitable” Rick shares his recipe for positioning yourself to be consistently profitable. In his enjoyable, down-to-earth presentation style Rick fills every sentence with ideas and tips that you’ll want to use. You can build a strong foundation for financial success by learning from Rick’s hard-won experience as a pecialty retailer. Audio clip: Adobe Flash Player (version 9 or above) is required... [Read the full story]
Tools for Retailers
Open To Thrive - Retail Inventory Control Solution
February 5, 2009 · 6 Comments
Did you go into business because you love accounting? I doubt it. Retailers don’t get into trouble because they over buy, they get into trouble because they don’t know they’ve overbought. Do you feel your inventory is accurate within $500? If the answer is no Open To Buy will fail you. Watch this 4 minute video and I’ll explain why. Loading... A simple, hands-on system that tells you exactly how much merchandise to buy in order to be more profitable! It’s simple, it works, and it takes 10 minutes... [Read the full story]
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